"Our Green Ramadan initiative leads the industry in sustainable solutions, aligning with UNEP's 'Recipe of Change' campaign to reduce food waste across the value chain"

During the Holy Month of Ramadan, 45 Hilton hotels across 14 countries in EMEA and APAC embraced this campaign to drive awareness around food waste, local sourcing, and conscious gastronomy. Chefs from Kuala Lumpur to Bahrain reimagined their kitchens—transforming ingredients like watermelon rinds into flavorful chutneys and showcasing fresh, local produce with pride.

Teams gained clear data insights, enabling smarter decisions in the kitchen—from adjusting prep volumes to repurposing surplus safely and creatively. These efforts led to a 26% drop in plate waste over the month, culminating in a 58% reduction from 2023 and over 6,000 meals diverted from landfill.